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Results.
Followers (IG, FB, TikTok, LinkedIn): +12,540
Impressions (Organic Content): 380,000+
Website Traffic (Q2-Q3/2022): +42%
Search Volume (Q2-Q3/2022): +48%
Role(s).
Marketing Direction
Team/Project Management
Brief.
A Uvé Beauty awareness campaign in a response and to the spike in violent crimes against POC. It was a deliberate value signal of our brand to our audience where we stand on hate crime. We brought in influencers and their audiences to align with like-minded values, becoming leads.
Uvé Beauty
Unity
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